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No business can win in today’s intense competition if it does not build a successful competitive intelligence (CI) strategy. CI…

You launch an ad campaign and check its impressions or conversions. Meanwhile, businesses build online communities on social platforms and…

Competitive analysis is critical in product lifecycle management (PLM) as it allows you to understand your market and future growth…

Understanding the analytical insights takes time. Not every person has the required aptitude to make sense of an extensive database/worksheet.…